PHOTO BY PAXMAN PHOTOGRAPHY
PINETOP-LAKESIDE'S WINE EVENT OF THE YEAR!
Visit Pinetop-Lakeside
As a visitor, you would be hard pressed to find a region offering more—more natural beauty, more history and culture, more recreation, more adventure, more memories, and more small businesses intent upon making your vacation immensely memorable.
Here, sunny skies and four classic seasons enhance a variety of activities. In winter, you can enjoy sledding or tobogganing, ice-fishing, cross-country skiing, and of course world-class downhill skiing and snowboarding.
Spring, too, is a special time. Frozen lakes and streams thaw to welcome fishermen, boaters, hikers, and sightseers. Meadow grasses turn green and wildflowers reach for the sun. As the earth rejuvenates, so does the spirit.
In summer, with stubborn patches of gleaming snow still clinging to her summits, the White Mountain offers visitors a variety of scenic attractions and an unlimited array of outdoor activities. Some 200 miles of hiking and mountain biking trails, 50 alpine lakes, and more than 800 miles of cold, crystal-clear rivers and springs entice visitors to our mountain playground.
Autumn is for many their favorite season—when the land and its inhabitants prepare for the coming snow. The White Mountain region offers a change of colors to rival any in the nation, with the added pleasure of relative solitude. Wildlife is abundant; trails are uncrowded; hunters and fishermen enjoy spectacular sport; and hiking and sightseeing are at their best.
Come to Pinetop-Lakeside and let us WOW you!
Discover White Mountain Arizona #DiscoverWMAZ
If You Haven't Been to the White Mountain Yet, Let Us Show You Around

Get to know Arizona’s recreation destination through the pages of our new book, Discover White Mountain Arizona Cookbook. Brimming with delicious recipes nestled in between 60+ pages of photos and information about our communities, counties, region, activities, and more, this is the perfect beginner’s guide to Arizona’s White Mountain.

Lon Hoffman, Lon Hoffman Insurance, Marks 47 Years as Pinetop-Lakeside Chamber of Commerce Member
A shout out to Lon Hoffman who celebrated 47 years with our chamber and who was instrumental in starting the organization in 1971. Thank you, Lon. We wouldn’t be here without you!
The Pinetop-Lakeside Chamber of Commerce Mission Statement
The Pinetop-Lakeside Chamber of Commerce strives to promote tourism to improve the local business environment, foster a vibrant economy, and collaborate with the town, region, and state to enhance the overall economic quality of Chamber members’ businesses.
Welcome to Our Newest Members!
Amy Reifsnyder
Amy on the Move/Thirty-One Gifts
www.mythirtyone,com/11049737
(928) 892-9380
amyreifsnyder@gmail.com
Angel Espinoza, REALTOR®
HomeSmart Professionals
www.buymyazhomoe@gmail.com
(520) 954-7465
Bernadette Trujillo-Fish
Movement Mortgage
(602) 505-0395
bernadette.trujillo@movement.com
The Beverage House
857 E White Mountain Blvd, Ste 4
Pinetop, AZ 85935
(928) 367-900
bevhopinetop@yahoo.com
Books N Treasures
1150 E Deuce of Clubs, Ste F
Show Low, AZ 85901
(928) 532-5533
https://facebook.com/booksntreasuresaz/
Brown’s Tree Service
(928) 242-1854
misty.billbrown@outlook.com
Chrysales Wealth Management
4720 W Maverick Lane, Ste 105
Lakeside, AZ 85929
(928) 368-4090
renae.e.smith@ampf.com
Emilee Hayes
Frank M. Smith & Associates
4756 Buck Springs Rd
Pinetop, AZ 85929
(928) 358-6786
emileesellshomes@gmail.com
Arthur Power, III
Farm Bureau Financial Services
810 E Deuce of Clubs
Show Low, AZ 85901
(928) 537-2990
www.lylepower.com
Dale Barranger
Four Seasons Landscape Management, LLC
(928) 221-0601
4seasonslandscapemgt@gmail.com
Grandpa Goose
5800 B Webb Dr
Lakeside, AZ 85929
(928) 242-2910
grandpagooseaz@yahoo.com
Haven of Lakeside
(928) 368-2060
3401 N Lockwood Dr
Lakeside, AZ 85929
High Country Auto Center
(928) 358-5334
612 E White Mountain Blvd
Pinetop, AZ 85935
Hungry Buffalo
4048 Porter Mountain Rd
Lakeside, AZ 85929
Karen Darr, REALTOR®
West USA Realty
(480) 221-1126
kkgerard43@gmail.com
www.karengrealestate.com
Mike Fish, REALTOR®
West USA Realty
(928) 940-0234
mike.fish.realtor@gmail.com
Nicole Van Den Bosch, REALTOR®
West USA Realty
(928) 369-8963
nicole@wmazrealestate.com
www.wmazrealestate.com
Ponderosa Lanes
5249 S Hwy 260
Lakeside, AZ 85929
(928) 537-9828
Christopher Rapacz, REALTOR®
Re/Max Real Estate
(602) 690-1704
chris.rapacz@mountainvalleysells.com
4731 S White Mountain Rd, Ste 2
Show Low, AZ 85901
www.rem.ax/chris-rapacz
Jay Eckhardt, REALTOR®
Re/Max Mountain Valley
(928) 923-6688
jay@mountainvalleysells.com
4731 S White Mountain Rd, Ste 2
Show Low, AZ 85901
www.mountainvalleysells.com
Round Valley Animal Rescue
(928) 333-1133
sullypetpals@hotmail.com
www.roundvalleyanimalrescue.org
600 Lily Ln
Springerville, AZ 85938
Ruff Mountain Yoga
(928) 245-3752
poppinruff@gmail.com
1400 E White Mountain Blvd
Pinetop, AZ 85935
Mary McAlister
Scentsy
marymcalister86@yahoo.com
(480) 495-9880
https://whitemts.scentsy.us
Show Low Home Pros
(928) 240-3793
showlowhomepro@gmail.com
https://show-low-home-pro.business.site
Town of Springerville
Springerville Heritage Center
Casa Malpaís Archaeological Park
(928) 333-2656
www.springervilleaz.gov
418 E Main St
Springerville, AZ 85938
Paul Barry
Stone Advisors
(520) 404-4165
paul@mystoneadvisor.com
Mark Sturdevent
Associate Member
Sutton Weed & Pest Control
(928) 369-6415
suttonweedandpest@gmail.com
www.suttonweedandpest.com
6853 Rim Rock Rd
Show Low, AZ 85901
Treasures by Tina
(928) 583-4604
476 W. White Mountain Blvd
Pinetop-Lakeside, AZ 85929
www.treasuresbytinaaz.com
Réne Stephens
Uniquely Yours Candles
(928) 205-3110
mountainwicks@outlook.com
www.mygc.com/uniquelyyourscandles
Washington Federal
1301 E Deuce of Clubs
Show Low, AZ 85901
(928) 537-7425
www.washingtonfederal.com
White Mountain Donuts & Café
1191 E Deuce of Clubs
Show Low, AZ 85901
(928) 753-6688
www.whitemountaindonuts.com